UICC GLOBALink Presents...
The Tobacco Reference Guide
by David Moyer, MD.


Chapter 42 Humor

tobacco reference guideg (artefact pour

globalink (artefact pour saut de ligne)

In the 1920's Lucky Strikes were promoted by famous opera singers. Tenor Giovanni

Martinelli was later challenged about an ad where he claimed that "Luckies" did not

irritate his throat. "How could they?" he replied. "I have never smoked."

Reader's Digest, April 1992

tobacco reference guideg (artefact pour saut

A raunchy diatribe in one of Steve Martin's routines concerns flatulence. When a

young woman asks: "Do you mind if I smoke?", his reply is: "Not at all; do you mind if I

fart?"

San Francisco Chronicle, June 25, 1993 (Art Hoppe)

tobacco reference guideg (artefact pour saut

Examples of DOC posters available are one of a macho man with his shirt unbuttoned

and a cigarette protruding from his nose with the caption "I Smoke for Smell." Another

mimics the Newport "Alive with Pleasure" theme with Newcorpse Dead with Cancer.

tobacco reference guideg (artefact pour saut

An American Cancer Society poster has a picture of a dog, a pig, a deer, and a duck

each with a lighted cigarette dangling from its mouth and the logo "It looks just as

stupid when you do it." Another counterad has a coffin containing cigarettes and the

title "The Merit Crush-Proof Box."

tobacco reference guideg (artefact pour saut

Among themselves, Tobacco Institute staff refer to the Department of Health and

Human Services (HHS) as Helpless, Hopeless, and Stupid.

Tobacco Control, Spring 1996, p. 64 (Christopher Buckley)

tobacco reference guideg (artefact pour saut

tobacco reference guideg (artefact pour

Thursday, July 06, 2000 Page 1 of 4

globalink (artefact pour saut de ligne)
First page of this chapter        Previous page of this chapter        Next page of this chapter
Last page of this chapter

Copyright (©) 2000 - David Moyer - published on UICC GLOBALink